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Community Choir questions

I just recently accepted the position as artistic director for a community choir.  The choir is in financial straits, and I would like to try and help them change the situation.  I have a few questions for those of you who direct a community choir.  Does your group pay dues to belong, and, if they do, how much are they?  How do you pay for the music that you buy?  Do you charge an admission for your concerts, and, if you do, how much?  What types of fundraisers do you do, if any? 
 
Thanks so much for helping me in my quest.
 
Chris Lamb
cglamb(a)bsu.edu
Replies (18): Threaded | Chronological
on March 29, 2013 1:43pm
Hi Chris,
 
I suspect that you'll get such a wide variety of responses here that all the data might not be of much use to you. I recommend you visit www.chorusamerica.org and look at the books they sell on the business side of running a chorus. The data they've compiled over the years is organized in helpful ways and there are plenty of tips and advice for choruses of all types and sizes. They're really the leaders in information about how choruses work. Best of luck with your new endeavor!
 
Frank
Applauded by an audience of 2
on March 30, 2013 4:30am
Hellp Chris
I note what Frank has written about Chorus America but in case their membership is out of your choir’s reach, I offer the following advice as a MD of a relatively newly formed Community choir started from scratch with no funding or music almost  3 years ago,
When we began members paid a weekly nominal sum and purchased their music individually :  that lasted for a while but we soon decided it was fairer to have an annual or per term fee to cover all costs so instituted that.
We ( 30 singers)  are all retired or unemployed, so fees are set low, per school term (we have 4 in Australia )  members pay $35 per term. This covers membership, insurance,  purchase of   all scores( we do not photocopy), simple scarves and ties as our uniform,  one all day workshop with a professional choral conductor per year, and  the payment of my attendance at the  Annual Australian Choral Conductors Summer School. We have 2 pianists who travel for rehearsals so they are paid a small amount to cover petrol money. I do not accept a fee.  
Our rehearsal space is provided free of charge by our local council via the Senior Citizens group.
We now have a healthy surplus and have been able to support one member who is currently traveling to Uganda on a development / aid  / cultural musical project  
We have been charging just a nominal fee for concerts up to now, but this year plan a fund raiser for a local charity so will charge AUD #10 per head admission ( will include afternoon tea)
We do accept small honorarium is we sing at Aged care facilities but mostly perform at these places free of charge.
Good luck with your new group
JOY Porter, Portarlington Australia
 
 
 
Applauded by an audience of 1
on March 30, 2013 5:37am
Hi,
I direct a community chorus...my singers pay $25 for each concert set of music (3 concerts a year).  Some times it just covers the music, other times there's excess. I always plan far enough ahead to order my music from a company that gives 30% discount. We do charge for our concerts. For our first 3 years it was $10 and now it is $15. We get ads for our program as well as donations.  If you'd like more info I'd be happy to talk with you. 
Christine
on March 30, 2013 6:44am
Could you tell us the company that offers a 30% discount?!  (I've not heard of one over 20%.)
Many thanks!
on March 30, 2013 6:57am
Christine,
 
Where do you order your music that gives a 30% discount?  You can answer me privately if you like.  Thank you.  DSpitko(at)TheChoristers.org.
 
David Spitko, Artistic Director
The Choristers
on April 3, 2013 4:12am
Hello David, Hello Ruth, Hello Christine,
 
You may order any music that is published by A Tempo (but not by other publishers on the site) at a 30% discount provided your choir sings mainly to raise funds for charitable causes, and is not paying its members– though it may be paying its director and accompanist(s), and provided orders are made directly from A Tempo via www.donaldpatriquin.com 
Please be sure to mention this particular situation if you are ordering!
 
Doanld Patriquin
Composer
www.donaldpatriquin.com
on March 30, 2013 6:40am
Hi Chris.  I am the Artistic Director of an auditioned civic concert choir of about 60 - 65 voices in the Philadelphia suburbs.  www.TheChoristers.org  Our annual budget is between 35 - 45K depending upon the season.  We present undeservedly under-performed works.  In the fall, I program a concert to piano/organ (never a reduction) or a cappella.  In the spring, I program works performed to professional orchestra (paying near scale) and professional soloists.  For example, last spring we performed Vaughan Williams' Dona Nobis Pacem.  Last fall we presented Brahms Liebeslieder Waltzes, Op. 52 and Fanny Hensel‘s Gartenlieder, Op. 3.  I have provided this information so you can compare us to your choir.
 
I will provide some of my suggestions and answers to your questions below.  In my personal experience and contrary to Frank, I have not found Chorus America and its resources to be much helpful for smaller, less-wealthy choirs like The Choristers.  I find its primary focus/energy is for choirs with budgets well in excess of $100K and above.  Maybe I am just missing what Chorus America has to offer groups like The Choristers.  I am not saying they are doing anything wrong.  It is a great organization.  Just for less wealthy choirs not performing in a center-city setting, I don't find it to be helpful.
 
We charge members $55 to participate in the fall and $55 to participate in the spring.  This essentially pays for our accompanist, a tenor and bass paid section singer and rent for the rehearsal space (a church).  Singers purchase their own music - which is generally around $30 - $35 per concert.  For admission, we charge $25 for adults, $20 for senior citizens, $10 for college/high school students.  Middle School and under are admitted free.
 
In the fall, we have a fundraiser which we call Monte Carlo night.  I will not provide all the details, but choir members solicit sponsors for the tables and items for raffling.  It has raised between $4 - 6K.  In the spring is our major fundraising push for patrons.  Our categories are from Under $50 to $1000 And Over.  In addition, we sell ads for our program: $150 for full page, $100 for half page and $75 for quarter page.  These efforts raise between $14 - 16K and are also accomplished by members of the choir.  We also seek grants from governmental entities and foundations.  This generally brings in $2 - 3K per year.  The rest of our revenue is ticket sales.
 
As you can see, the choir has to "buy-in" to the mission/purpose of the choir and take responsibility for fundraising.  This all starts with your Board.  The members of the Board have to step up and be active in fundraising (and that activity needs to be visible to the choir members).  In addition, each Board member must make a meaningful donation each spring.  For a few members of the Board, that means donations of $500 and up.  For a few members of the Board, that is $100 or even $50 ~ but those donations are meaningful for those Board donors.
 
I hope this has helped.  I wish you luck Chris.
 
David Spitko
DSpitko(at)TheChoristers.org
 
Applauded by an audience of 1
on March 30, 2013 7:21am
Chris,
 
Congratulations on your recent appointment!
 
I am the executive director of a 50-voice all-volunteer community choir in Oklahoma City. We are an tax exempt, charitable organization. We meet once each week for two hours, two seasons each year (fall and spring) for 15 weeks each season. We typically have about 10 hour-long performances per year at public venues (festivals, shopping malls, etc.) and at nursing homes, retirement communities, and convalescent centers.
 
Like your group, our chorus is also (and seemingly always) in financial straits.
 
Our participants each contribute $60.00 per season (we check out music to them for the season), and we also do fundraisers and accept donations from individuals, businesses, foundations, etc.
 
We maintain a library of music, which is purchased out of our general operating expenses.
 
We typically do NOT charge admission for concerts or performances, although we do accept voluntary donations from sponsoring organizations and facilities.
 
Past fundraisers have included dinner performances, community garage sales, Thanksgiving pie sales, and "partner" discount cards at places like Macy's, Stein Mart, Krispy Kreme, and Godfather's Pizza.

Hope this helps, and best wishes...

Let music live!
Sam.

Sam P. Vladovich
Executive Director
Spiritful Voices Community Choir, Inc.
PO Box 720468
Oklahoma City, OK 73172-0468
Telephone: 405-414-SING (7464)
E-Mail: svladovich(AT)spiritfulvoices(DOT)org
 
on March 30, 2013 7:58am
The choir I direct is in its fourth year.  We have about 30 members in a town of about 11,000.  My wife and I founded it and I am a volunteer director.  Our members pay $35 per season (2 seasons/year.)  Newcomers pay $50 to cover the one time cost of their folder.  For our concerts, one at the end of each season, usually attended by 65-90, we charge $8 per ticket.  We have a reception after each concert, pot luck provided by the members, and put out a donation jar that usually brings in another $200 or so.  We have several community businesses that pop for $200 ads in the program on a regular basis.  In our winter season there are a couple of organizations who provide donations for a little holiday music at their Christmas events.  Over the first six seasons we also received $2,000 in additional donations from members doing so on their own.
 
Our primary expenses are, of course, music and accompanist, about $750 each per season.  The church where we rehearse and perform charges us very little, $350/year.  The organization that provides our 501c3 status and manages our funds charges 15% of our income.
 
Basically, we subsist on a small scale, fitting for our community size.  We are looking into applying for grants to purchase newer risers and perhaps some uniforms.
 
The problem, of course, is it's not a model that will outlive my involvement.  I intend to be around for a long time, of course, and I love every minute of it.  That said, nothing is forever, right?  If at some point my wife and I need to move away, I don't see how they could put together a paid position without charging outrageous fees all the way around.  Our community is of a size that our little volunteer model is right sized.
 
I guess my point is that you have to consider the scale of resources available in your community and right size your fee and ad structure and your expenditure structure.  What I've found is that people have heart, and that given the chance they'll step up and help out where they can.  You just have to make sure the ask is proportionate to their ability to help :)
 
Good luck!
 
Anthony Toohey
Director
Timshel Community Chorus of the Salinas Valley
King City, CA
on March 30, 2013 8:11am
Hi Chris, All the above replies are worthwhile and proven over years of experience that each choir and each board of directors has its own style of survival. Our choir is 6 years old and we are holding a choir retreat in April to look at next year. With regards to fundraising, we do one wine and cheese cabaret at 2 unique venues, not in sanctuarys, so in May, we perform at the Phoenix Zoo, and at a private Desert Garden in a foundation donated by a past Arizona Governor. So we hope both venues attract a new audience which we will gather info on data base postcards at each venue. 
Normally, my 24 singers sell out Dec. concerts but February and May are more difficult. We live in a climate where summer is difficutl to perform and rehearse so we take off the summers. My singers pay dues 2 times a year and they KEEP their music.  I pay my accompanist decently and have researched the Valley for comparable hourly fees. The income of the Carolyn Eynon Singers is simply donations, personal asking, no grant writing, no major donors except one, MICROSOFT, who is wonderful with non profits.
Our budget is very small and my Board is small but will add new members in April. Our website is www.carolyneynonsingers.com and we try to keep it updated with concert info, auditions, photos, mission, recordings, donors, and future events.  I suggest if you do not have one, create that social media as soon as possible.
Good luck,  with fundraising. We made a December cd to sell but we have half left, for next Dec..... It should be a great way to create income, but it is expensive to produce.
Carolyn Eynon
on April 1, 2013 11:10am
I Belong to a community chorus of 70 members in Freeport, ME.  We used to charge $55 per semester for dues and it went up last year to $70 to help balance out expenses.  We pay our director and accompanist a competitive wage per rehearsal and per concert.  We sell ads once a year for a digital color program and net about $2,500-3,000 on ads and sponsorships for the program.  We have occasional fundraisers such as a Cabaret night.  Years ago, we ran yard sales that netted $900-1,000 for a one-day event.  We sell homemade baked goods at concert intermissions and that does well.  The chorus buys or borrows music and it remains chorus property in our library.  We used to practice in a free space in the local high school but moved to a community center that charges $25/week.  Hope this helps.
 
Sandy Banas
Greater Freeport Community Chorus
www.gfccweborg
 
on April 2, 2013 9:37am
Hi, Chris --
 
I'm the assistant director for a 40-voice community choir in the Seattle, WA area.  I also sing in the group.  Seattle is blessed with a large number of choral opportunities -- lots of EXCELLENT community choirs, professional choirs, etc., which means we're usually competing for both audience and singers.  Here's how we handle things:
 
1. Dues are $25 per month during "choir season" -- September - May.  Members can pay a lump sum, or pay monthly.  We *encourage* them to continue to pay during the Jun-Aug period as donations, and many choose to do so.  This dues payment includes the cost of the music for our 3 concerts. Members are then allowed to keep their music after each concert.
 
2.  We charge admission: $25 General Admission, $23 for Seniors (60+) and Students (13-17).  There's a $5 discount for tickets purchased online, via phone, or from a chorus member prior to the concert.  Children 12 and under are not charged admission when accompanied by a ticket holder.
 
3.  We beg.  :-)  We ask for donations, and go after grants to help fund specific projects.  We haven't done anything like rummage sales or auctions yet, but that doesn't mean we wouldn't do it in the future if needed.  We have several members who give generously each year, and that helps a lot.
 
Our director is the music director for a church with good rehearsal facilities, so our costs there are minimal.  We rehearse a cappella, bringing in an accompanist only a couple of times prior to the concert, so we defray costs there, too.  And most of our repertoire is either a cappella or accompanied by only piano or piano plus a few other instruments, so our largest concert cost is usually the venue.
 
Lana Mountford
Assistant Director, Cantaré Vocal Ensemble
Seattle, WA
on April 4, 2013 4:49am
As the Founder/Director of a Suburban Community choir in its 36th season, I urge you to move slowly and start where your vocalists are not where you want to be.  The first task for you is to create a musical environment such that your vocalists see a need for change.  Second, match financial demands of your singers to their ability to pay (their social economic status), not individually but as a whole.  This is the same as selecting repertoire at which they have the ability to be successful.  Your goal is to provide an enviroment where they want to and can grow, both musically and in terms of operational support.  Spend some time with the Board (create one if there isn't one) developing a clear mission statement then stick to it.  Over the years it has been urged that we deviate from our mission of Choral Masterworks, often for financial or audience development reasons, but we have stayed true to our mission and have been greatly rewarded.  When we started members paid $25 in dues which covered their music and we took a freewill collection at concerts.  Now members purchase their own music, pay $75 dues, and seek sponsors and advertisers for our program.  Our annual budget is almost $60,000 for three concert season, two with freelance orchestra but it took a long time to get to this level.  However our membership has grown in quantity and quality and (what is important to me) there are some vocalists who have sung with us for nearly every concert in the past 30-36 years.  Our growth has not driven them away.
Good Luck,
 
Bob Eaton
 
on April 24, 2013 3:22pm
I am the chorus manager of a large, community based, auditioned chorus - 160 singers. In addition we have a Chamber Chorus, Women's Ensemble, Chamber orchestra, and Youth Chorus. The Orchestra is professional and paid according to scale.
 
The Full chorus/Chamber chorus pays $200/year membership fees and buys all of their own music. There isn't a separate charge for Chamber Chorus as the criteria for membership is that you must sing with the full ensemble and also the chamber chorus. If you cannot make the committment to both groups you cannot be in Chamber Chorus. The same goes for the Women's Ensemble - to be a member you must be a member of Full and Chamber. .in addition you will also do the Women's repertoire.   The fee for all the groups is a flat $200.
 
We have a paid rehearsal accompanist and conductor in addition to a chorus master. BTW, we are not associated at all with a large symphony. We are independent and the Orchestra belongs to us.
 
The chorus buys all of their own music - the edition of the conductor's choice
We are in a smallish metropolitan area - a suburb of a large city. We do not draw from said large city.
We charge $42/ticket.
 
Full Chorus rehearses on Monday
Chamber on Wednesday
Women's Ensemble - Sundays
 
Children's Chorus rehearses on WEdnesday and has a separate "tuition" fee from the full chours/chamber/women's ensemble.  They are provided music - but required to buy concert uniforms.
 
 
Not sure how much that helps but. . . tha'ts what we do.
PJE
on April 25, 2013 4:38pm
Fellow Conductors of community chourses:
 
I read with great interest your comments on Christina's posting of questions for community chorus conductors. I need help with a problem I face each Monday evening's rehearsal: lack of consistent attendance, no funds, no corporate support, no "'non-profit status," and, on my part, a lessening of interest. I founded the chorus four years ago with high expectations for a chorus that would perform two to three concerts a season. I, too, joined Chorus America for a while, orrdered two books from them, but learned that the focus appears to be on exsisting ensembles, with no help at all about how to gain corporate support, organize a board of directors, etc.
 
I have a small group of loyal singers- ten to eleven. The chorus is non-auditioned, and I intend to keep it that way. We pay the accompanist for weekly rehearsals out of our collective pockets, including my wife and myself. At the present time that is the only expense. We do not sell tockets, since we are not a "non-profit" organization.
 
I am wondering if the endeavour is worthwhile.  Perhaps I am not as good as I thought I was- I cannot seem to attract more singers, despite singing fine choral literature. And I do not have a clue as to how to approach corporate support and attract new singers. I feel like I am in the middle of a dry and parched desert,
The accompanist is difficult to work with, also. She "bad-mouths" the chorus to me during rehearsal, does not show courtesy to me, but she walks away every Monday evening with cash in her purse. I do show courtesy to her. At least I think I do. The singers feel the strained relationship.
 
The singers, however, are wonderful. Some may have limited skills, but they rehearse hard. I do enjoy rehearsing weekly and conducting the performances.
 
Any help will be much appreciated.
 
Carl Smith, Conductor
Sun CIty SIngers a community chorus
El Paso, Texas
 
on April 26, 2013 5:06am
Carl
The first thing you need to do is obtain a 501C3 rating from the IRS. You should canvass the local law firms, tell them your problem and sk for an attorney file for the status on your behalf. Most Law firms perform a certain amount of work "Pro Bono". That means for free! You should be a candidate for the lawyers pro bono work.
 
Chorus'es have several methods available for fundraising, many of which are mentioned here. One I found not mentioned is offering small groups to entertain at a party. If you can get a men's quartet started from some of your members, this is a popular entertainment event at both public and private events. 
 
There are many other fundraising activities you can try. 
Checkout this website, www.fundraisingblog.net for lots of ideas.
 
Stan Cahn
Applauded by an audience of 1
on April 26, 2013 9:10am
Dear Carl,
 
I conduct a highly auditioned chamber choir......which I founded in 2006.  Since there were several very good large choruses in my area, I didn't want to compete with them, plus, the repertoire I envisioned would be quite different from what the other groups sing.  I thought I would attract different sorts of people.  And that's mostly true but I never imagined folks would think because we were a small group we are not a good group......people in my community seem to think big=good.  Then they hear us.  It's only been in the last two/three years, I have had consistant personnel because, thinking with the large chorus mentality, some are upset they can't have solos---with one or two or three on a part, it's all solos!  I have a wonderful core now.....if I only had another tenor or a couple more basses!
 
I'm not telling you this to just share my story........but I only have a few more singers that you do (I have, depending on the concert cycle, 11-14/15)....perhaps you could focus on rep more for a chamber choir.  Still have it non-auditioned, but choose the music to fit the group you have NOW.  Later is up for debate. There's plenty of wonderful, meaty GREAT music for smaller groups. And it's really, really fun to sing and conduct!
 
Don't doubt yourself, your ability, or your "drawing" power.  Those who are singing with you now want to be there....focus on them and not second guess why others are not coming......choruses tend to pick up on that......as "New Age-y" as it sounds, I believe in self-fullfilling prophesies, so be POSTIVE and not NEGATIVE.
 
And speaking of negative....get rid of that Negative Nelly, the accompanist.  She doesn't need to get paid to made snide comments.  Finish the concert cycle, do the concert with her and then give her the boot! Find somebody else and when you do, make sure they know you are the only one who gets to criticize the chorus in rehearsal......sheesh!
 
Take care, Carl.
 
Marie Grass Amenta, founder and music director
the Midwest Motet Society
Applauded by an audience of 1
on April 27, 2013 8:33am
Carl,
 
Don't give up!
 
The first thing that you need to do is find another accompanist.  You need to find someone who is like-minded and joyful about the choir endeavor.  I also work with a non-auditioned chorus and plan to keep it that way.  I am drawn to making music with people of all skills because it is truly such a community builder.  However, if you have a key player in the group with a negative attitude, it simply spreads.  I think you'll find another accompanist willing and interested if you look.  Try finding a college student in accompanying, asking various church accompanists, asking your choristers to be on the lookout, etc.
 
Second, partner up with someone who is knowledgeable about administration.  I fill the role of musical director, but am less than competent as an administrative director.  My partner is a great musician, but is employed in the financial world, and thus has both a love for the group and the skills to work through 501c3 issues, legal stuff, etc.  As Stanley says below, you need to get non-profit, tax-exempt status asap.
 
Third, look at what you have and draw on those strengths.  You have a core group of singers who have hung in there!  Take this core on the road to publicize your endeavor.  Forget the accompanist, and try working through a cappella pieces.  Make it tight, and make the singers realize how crucial they are to the group.  With 2-3 singers on a part, you could do some beautiful and fun madrigals.  Why not hold a madrigal dinner?  You could even audition some actors, connect with some caterers or restaurants, and make it a benefit dinner for the group.  Incorporate a few orchestra players and pay them a small fee from the proceeds, and all of a sudden you've broadened your musical circle into the instrumental world.  Try working with a local instrumental group for a joint concert, too.  All of a sudden, you'll be pulling two different audience types.
 
Finally, get the word out.  Performing often and in different venues is critical, but you also need to get the name out in the community.  Is there a chorister who is great with website design?  Get on Facebook and Twitter--accounts are free.  Get a free blog started on WordPress.  Advertise in the free local paper.  Put up flyers in the libraries and grocery stores, yogurt spots and cafes.
 
Once your membership is increased, then you can start to think about a board and so on.  But, rely upon your singers (and your wife!).  If you have a committed crew, then you aren't in this alone. And remember, you are all in it for the love of singing and music--that is the whole reason for doing this.  Take a field trip once in awhile to hear what you love and remind you of that.  It's inspirational!  Have a potluck together.  It bonds everyone!  Make plans together.  It will make them feel included, important, and goal-oriented.
 
Finally, DON'T GIVE UP!  What you're doing is wonderful, for you and for others.
 
Good luck, Carl!
Dawn Corso
 
 
Applauded by an audience of 2
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