Targeted Facebook Ads Helped This Chorus Nearly Double in Size
Capital City Men’s Chorus in Austin, Texas was holding steady around 40-50 members for several years. They wanted to grow but knew they needed to change their recruitment tactics.
“Every year, we would audition 6-8 new singers, but by the following year, we would be the same size due to attrition from both new and veteran members,” Paul Halstead, Board Chair of the Capital City Men’s Chorus, said. “For the open auditions process for our mid-year openings, we decided to try something new.”
Find out how the chorus used targeted Facebook ads to nearly double the size of their chorus: http://blog.chorusconnection.com/targeted-facebook-ads-helped-this-chorus-nearly-double-in-size